By Saumyangi Yadav, Entrepreneur India Dec 15, 2025 India's D2C ecosystem has grown rapidly over the past five years, but scale remains elusive. While thousands of brands have launched and many have crossed early revenue milestones, only a small fraction manage to break past INR 100 crore in annual revenue. According to a new report by DSG Consumer Partners, based on a survey of over 100 Indian D2C founders and operators, the problem is not demand or product-market fit, it is how brands attempt to scale. The report shows that around 60–65 per cent of Indian D2C brands remain stuck…
Shabori Das, ET Bureau Dec 10, 2025 India's social media platforms are powerful marketing tools but not yet retail destinations. Billions scroll and swipe daily, but few buy directly within apps. Unlike China, India faces regulatory hurdles and a lack of integrated payment systems. A billion Indians scroll, swipe and double tap every day, but barely buy. Despite Instagram and Facebook Marketplace being in India for over a decade, social media here remains a showroom, not a store. Creators and D2C brands are hustling to convert attention into action, but the holy grail of in-app shopping where discovery, live streaming,…
Gargi Sarkar, Inc42 7 December 2025 The past year has been nothing short of monumental for LensKart — from reporting another operationally profitable quarter in Q2 FY26 to making the public markets leap in November, and crossing a market capitalisation of INR 70,000 Cr despite a muted stock market debut. A clear shift this year has been Lenskart’s effort to move beyond the image of a ‘basic D2C eyewear’ brand selling prescription glasses and sunglasses. The company is now working to reposition itself as a new-age tech brand. Further, Lenskart is rethinking where and how its products are manufactured. Currently,…
Pooja Yadav, Exchange4Media 3 December 2025 Over the last few months, India's e‑commerce and quick‑commerce ecosystem has undergone a wave of structural regulatory and tax reforms. Be it the Goods and Services Tax Council (GST Council) formally bringing “local delivery services” under the tax net with an 18% levy, or the newly implemented labour and social-security reforms expanding obligations for gig workers on aggregator platforms like Swiggy and Zomato, the cost and compliance landscape for delivery and fulfilment is shifting significantly. The latest GST clarification, delivery fees, packaging charges, and logistics surcharges are now creating a ripple effect across pricing,…
Priyamvada C, Mint 1 Dec 2025 A wave of investor capital is flowing into India’s laboratory-grown diamond (LGD) segment, as fastscaling brands tap rising consumer adoption in a market now worth well over $300 million. New-age brands have raised multiple rounds of capital on the back of growing market share and improving margins. Actor Shilpa Shetty-backed Limelight, which is in talks to raise its second round of capital this year, joins the growing list of other small brands such as Onya, Giva, Jewelbox, Lucira Jewellery and Aukera, among others, who have snagged monies in recent months. Limelight has appointed Ambit…
India's consumers have always bought groceries frequently through the week, and quick commerce today is enabling that trend for the digital-native generation.
#QuickCommerce #India #Ecommerce #FMCG #food #consumerbehaviour
The @ETNowSwadesh discussion on the dual challenge of a weakening rupee & rising crude oil prices driving "imported inflation". @devangshu on the panel with @davemansi145 as anchor
As legacy retailers balance speed with customer experience, is near-instant delivery a sustainable goal for fashion, or will the costs outweigh the rewards?
@devangshu
#Retail #SupplyChain #Strategy #India #Fashion #SupplyChain #Omnichannel
