Q-comm ad rates climb 50% in a year

admin

September 5, 2025

Pooja Yadav, Exchange4Media 4 September 2025 Quick commerce today is no longer just about delivering groceries in 10 minutes. It has emerged as one of India’s most coveted retail media channels, where brands are willing to pay a steep premium for visibility. If FY25 was about building scale, FY26 is definitely shaping up to be about pricing power. With consumer adoption of 10–20-minute delivery apps surging, advertisers are competing for limited inventory, pushing ad rates up by 30–50% year-on-year. “Ad rates on quick commerce platforms have surged by 30–40% year-onyear, especially during high-impact windows like festive seasons and major cricket…

CONTINUE READING

GST Council Meets Today: What the Overhaul Could Mean for E-Commerce Sellers

admin

September 3, 2025

Aakriti Bansal, Medianama 3 September 2025 The Goods and Services Tax (GST) overhaul simplifies India’s tax structure and lowers prices for many goods. However, for e-commerce sellers, the change arrives at the worst possible moment. Platforms and sellers must adjust billing systems, invoices, and inventory records just as the festive season begins. The festive period drives the highest order volumes of the year, and even minor disruptions in invoicing or compliance ripple through the system. Refunds get delayed, seller–platform relations strain, consumers face frustration, and penalties under GST law escalate. Moreover, the episode shows the fragility of India’s e-commerce compliance…

CONTINUE READING

Trump’s Tariffs Trigger Swadeshi 2.0: India Circus shows how Indian brands can outshine globally

admin

August 31, 2025

Akanksha Nagar, Storyboard18 31 August 2025 The latest round of US tariffs- a steep 50% duty that kicked in last week- is reshaping the playbook for Indian brands eyeing global markets. While exporters brace for tighter margins and logistical hurdles in the US, experts say this disruption could be a defining moment for Indian consumer brands to shine globally by leaning on innovation, design strength, and the untapped potential of India’s domestic consumption story. “With the 50% tariffs kicking in, what will India do? Expect an inward-looking India! Expect a deep focus on #IndiaForIndia as marketers develop the India-consumption story…

CONTINUE READING

Global beauty firms look to carve up Indian market as ‘last bastion’ of growth

admin

August 21, 2025

Praveen Paramasivam, Reuters August 21, 2025 Summary India's luxury beauty market to quintuple by 2035 Domestic brands account for less than a tenth of sales Global brands modify offerings for India India's luxury beauty market is expected to quintuple to $4 billion by 2035 from $800 million in 2023, driven by its young, affluent, social-media savvy shoppers with rising disposable incomes, consulting firm Kearney and luxury beauty distributor LUXASIA said in a report. Luxury beauty makes up just 4% of the $21-billion beauty and personal care market, compared with 8% to 24% across top Southeast Asian countries and 25% to…

CONTINUE READING

SuperK has a playbook for solving India’s small-town retail problem

admin

August 18, 2025

Hiral Goyal, The Morning Context 18 August 2025 A trend that has been playing out through big and small changes over the last two decades is that in urban India the kirana store is easily replaceable. When it comes to buying groceries, urban Indians have a number of options. They can visit a fancy supermarket run by a conglomerate or order online through a number of e-commerce and instant-delivery companies. And if the above doesn't seem easy enough, they can hop over to a nearby mom-and-pop store. It would appear it is now the turn of smaller towns in the…

CONTINUE READING