Over the last couple of years India has been highlighted as the next hot retail destination and one of the most promising markets of the future. With many battle-scars earned over many brands and several years, and around $40m in annual sales, American apparel giant VF Corporation seems like a veteran in the Indian market. Its story so far - including a newly announced joint venture with Arvind_brands - gives credence to the Indian philosophy of reincarnation. VF’s first step into India came when it granted the license for Wrangler denimwear to DuPont Sportswear (no relation to DuPont, the chemicals…
Transcript from "Value for Money" on the Indian television channel - NDTV Profit (2005) Ambika Anand (Studio Anchor, NDTV Profit): In 2005 pay packets of Indians increased more than workers in the rest of Asia. Sonia Bhaskar finds out what it means for consumer spending. After all, what are Indians doing with more money in their hands. ---------------------- Sonia Bhaskar (Correspondent, NDTV Profit): In the last ten years the amount that you or I have been spending out of our wallets has grown at over 10%. That is faster than the rate of growth of our economy. The reason for…
By Diwakar Kumar Indiaretailing.com The fast growth of digital media has amplified the potential of modern retailers to gain momentum in pushing brand building and consumption of their respective products among younger consumers. Opportunities in online brand building are particularly important to understand, given the tremendous pressure Indian retailers face in generating revenues robust enough to counter high operating costs. The proliferation of social networking media is an offshoot of the remarkable role digitisation plays in a modern consumer's life. The galloping internet penetration in urban India has opened up avenues for marketers to target shoppers at a minimal cost…
Two years ago, no one took Kishore Biyani seriously. His company, Pantaloon Retail, was seen as a one-man show. Biyani himself was regarded as unpredictable, and not a long-term bet. Today, he is the biggest retailer in India. In two years, Kishore Biyani has bounced back to become India's largest retailer. Here's how the maverick ignored conventional wisdom on retailing, and won. By M. Rajshekhar The makeover of 26, Residency Road is almost complete. On this Thursday morning, Bangaloreans walking down this tree-lined avenue slow down to stare at the megalith that has replaced the old Victoria hotel. It's a…
Geopolitical friction has again sparked renewed concerns over inflation and rising input costs for FMCG companies as @itmeansjustice @whysnavi write. @devangshu commented.
