A few years ago when I was called upon to make a presentation about customer loyalty, I ran into this brick wall of, "Do loyalty programs work or don't they?" The way around the wall was to not look for a black or white answer. Some programs work and some don't. The difference, I found, was in the degree of impact on core operations (e.g. product selection, displays, pricing etc.) - i.e. how these were fine-tuned from the feedback and other information collection from the loyalty program. What was certainly clear is that we can clearly differentiate between loyalty that…
Supply chain management in the ultra-competitive textiles and apparel markets is the theme for tommorow's 'Strongest Link' conference at Belfast's W5. Organised by the Northern Ireland Textiles & Apparel Association(NITA), the half-day conference will feature contributions from Harvard experts Frederick Abernathy and Daniel Weil, and New Delhi-based international consultant Devangshu Dutta. Local perspectives and case studies will be provided by David Reade of Desmonds and Ken Watson of the Industry Forum. Speaking ahead of tommorow's event , NITA director Linda McHugh said the conference would address the issues surrounding increased consumer and retailer demands. "Retailers are constantly demanding lower costs…
(Press Quote from CIO) Read this article to Know how B2B are changing the e-commerce landscape Understand the intricacies in B2B strategies Be aware of what organizations should do to succeed in the marketplace Do B2B have a future, or are they bubbles waiting to burst? While the media and researchers offer conflicting views on this, without a doubt the dotcom bust has bust taken the sheen off net-based business models. New players are now treating a cautious path. But B2Bs are definitely here to stay. What should the players do to remain in the game? The press does play…
For many decades from the early 1900s onwards, retailers followed a 'trader' or 'merchant' model, largely buying from those suppliers who could provide the best prices. Of course other parameters were considered as well, such as desirability of the product, but price was the major driver. It was also rare for retailers to go out to look for suppliers - suppliers normally turned up at the merchant's doors to sell their wares. There was little, if any, strategy to selecting the 'supply base'. Retailers were much too busy building their presence in the market, opening new stores, acquiring new markets,…
The sourcing principles followed by many apparel organisations seem to be governed by apathy. Once supply relationships have been defined, it often becomes a struggle to change them. Yet keeping the supply base refreshed is probably one of the single most important functions that a buyer can perform explains Devangshu Dutta. For many decades from the early 1900s onwards, retailers followed a 'trader' or 'merchant' model, largely buying from those suppliers who could provide the best prices. Of course other parameters were considered as well, such as desirability of the product, but price was the major driver. It was also…
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@vishalkrishna @devangshu
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Speaking with @Priyamouli1812, @devangshu explained that new-age lab grown diamond players are forcing traditional jewellers to introduce LGD options or risk losing younger customers.
New tax & labour rules: What rising compliance costs mean for e-comm platforms.
Industry analysts say new rules have lifted per-order costs and platforms will now have less room to burn cash on promos; Discounts and zero-fee offers may also be a thing of the past.
India’s retail media growth: Will new players find room against Amazon and Flipkart?
New retail media platforms are emerging, but with Amazon and Flipkart holding the largest share, challenger brands face an uphill task of driving incremental sales and reaching unique audiences.
