Despite its disadvantages ( outlined in Insight into India: part I ), India presents several opportunities as well.
Opportunities for sourcing companies
As India’s basket of production increases, retailers, brands and importers can explore specific opportunities suited to their business. A single-point of advice to them would be to “go beyond the obvious.” Whether you have sourced from India previously or not, do not be limited to your past image of what the Indian supply base can produce.
Prompt your suppliers to show you something new in terms of
product type, fabric developments etc during each meeting. The
structure of the Indian supply base will certainly offer you
the possibility of flexible and small production runs, and the
possibility of experimenting with new products