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May 26, 2007

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India’s retail revolution begins

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May 15, 2007

Special Correspondent Raj Menon, Mumbai (From TDCTrade.com)   With long-term experience in modern supply chains and provisioning, Hong Kong firms in the food and related products sectors - the likes of Heng Tai Consumables and ABS Procurement Co - are sure to be viewing the changing Indian retail scene with more than passing curiosity. Others, like ACM China, the greenhouse specialist, are already getting involved. Recent news tells a fascinating story: Reliance Retail is to invest US$5.5 billion by 2010-2011, to create 100 million sq ft of retail space. Bharti-Wal-Mart is to invest US$2.5 billion by 2015, to create 10…

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Retailers rush to TEMPerate zone

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May 10, 2007

MOINAK MITRA & BHANU PANDE The Economic Times DELHI, 10 May 2007 If temping is passé, weekend temping is the new passport for retailers to tide over footfall pressure during the weekends. As families make a beeline for high streets and malls during the weekends, the normal workforce looks helpless. So, retailers are increasingly training their eyes on droves of undergrads who’re willing to work for money, recognition or just the fun of hanging out. Heavyweight retailers like Shoppers’ Stop, Wills Lifestyle, Timex and Airtel to name a few, who see a sudden spike in footfalls over the weekends, are…

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FAD IN, FAD OUT

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May 9, 2007

By Rajiv Banerjee & Shuchi Vyas BRAND EQUITY, THE ECONOMIC TIMES 9 May 2007 At the MTV head office in Mumbai, the channel’s seven CEOs troop in every month to report their observations. And just like their Mumbai counterparts, CEOs from six other Indian cities too mail in their reports diligently every month. Meet the campus executive officers — the eyes and ears of the music channel, which sweep colleges across India looking for what’s hot or cool. It’s the kind of information which enables MTV to get deep into its target audience’s minds. “The insights may not lead to…

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“The Commoditization of the Starbucks Experience” – Soul Searching by Howard Schultz

Devangshu Dutta

April 20, 2007

A few weeks ago there was an immense buzz about an email that was apparently leaked from Starbucks. Chairman Howard Schultz apparently had written this to CEO Jim Donald, and there was immense speculation about whether it was fake or a genuine leak. Well, Starbucks itself put that mystery to rest by confirming the e-mail's authenticity, and that makes it even more interesting. The soul-searching shared by Schultz in the memo, reflects the criticism that Starbucks has faced in recent years. As a pioneer of “the third place” experience, it must be especially painful for Schultz to admit that the…

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