History repeats – India’s role in global fashion

Sharmila Katre

April 30, 2008

India has a rich tradition of textiles which dates back many centuries. The history of the Indian readymade garment industry, however, is very recent and can be traced back to the Second World War. During the Second World War, as a contribution to the wartime needs of British rulers, clothing units for mass production were set up to manufacture military uniforms. With India’s independence in 1947, the industry stagnated as the policies of the Government were now diverted towards building a new nation. However, the industry began to expand after 1959 with the revision of the textile policy to allow…

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Supply Chain Strategies

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April 26, 2008

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Shopper’s Stop targets younger buyers with Rs 20 crore brand revamp

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April 23, 2008

Saumya Roy and Gouri Shah MINT (Partner to the Wall Street Journal) Wed, 23 Apr 2008, Mumbai Shopper's Stop Ltd, the 24-store retail chain, got a new look at a glitzy function featuring actor Shah Rukh Khan, nightclub lighting and hundreds of saplings that will be planted as part of the stores' Rs20 crore (Rs. 200 million) rebranding exercise.The chain, which started in a defunct suburban Mumbai movie theatre in 1991, got itself a new black-and-white logo, uniforms, print and television campaigns, carry bags and even an anthem and an in-store radio channel. It will also launch an Internet shopping…

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Inflation Hurting the Margins of Retailers

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April 14, 2008

By Sachin Dave & Vikas Kumar THE ECONOMIC TIMES 14 April 2008, BANGALORE Indian retailers are a worried lot these days. There has been a decline in margins and it's one of the lowest ever, avow some retailers. As inflation touched a 41-month high, chains across the country, especially the smaller players, have been trying every trick in the book to attract consumers, and keep them coming in, even as they struggle to grow profitably. The first and most critical area has been margins, and retailers have been bargaining harder with their suppliers. Says Pushpamitra Das, CEO of Wadhawan Food…

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Fast Fashion – The Sustainable Competitive Strategy – Seminar – 30 April 2008, New Delhi, India

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April 6, 2008

In the business of fashion, time has always been important. However, speed and efficiency are now both a strategic imperative and a tactical necessity. With greater unpredictability in the market, it is critical to have the correct product at the correct time in the right quantity. Fast fashion requires completely different thinking in the way product is developed, how pre-production processes are undertaken and how production is organised. The Fast Fashion Seminar will draw upon the live experiences of leading practitioners from the area of product development and supply chain. It will be structured as an interactive session. This Third…

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