Trent in talks with Inditex for one more brand

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June 28, 2011

Raghavendra Kamath, Business Standard Mumbai June 28, 2011 Trent, the flagship retail arm of Tatas, is in talks with Spanish retailer Inditex group to bring another fashion brand, Massimo Dutti, to India, according to a person close to the development. However, it is not known whether both parties would enter a joint venture (JV) or go for a franchise agreement. Trent has a JV with Inditex for Zara, wherein the Spanish company owns 51 per cent. The JV runs five stores in India. If the talks succeed, Trent may set up a couple of stores in metros in the initial…

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Apparel sale slump after imposition of excise duty on branded garments

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June 28, 2011

Pradeep Pandey & Pramugdha Mamgain, The Economic Times Mumbai/New Delhi, June 28, 2011 Apparel sales in the country have slumped about 20% since March, forcing many brands to start end-of-season discount sales two weeks earlier than usual. Companies blamed high apparel prices-increased due to the mandatory 10% excise duty on branded garments introduced in the Union budget and soaring cotton prices-for the fall in demand. "The present trend indicates that the industry will hardly be able to sustain a growth of 10-15% as margins are under tremendous pressure," said Rahul Mehta, president of Clothing Manufacturers Association of India ( CMAI).…

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Succeeding In The Indian Market

Tarang Gautam Saxena

June 27, 2011

In most conversations we have had with international brands in the last 2-3 years, India consistently appears on list of the top-5 markets in which to expand into. The second most populous country in the world, India has a young population that offers a vibrant population mix that will provide a workforce and consumers in decades to come. There is steady growth in per capita income and a greater availability of credit, as well as a significant change in the consumers’ outlook to life that has propelled consumption levels. The United Nations Conference on Trade and Development ranked India as…

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Reliance Retail Refreshed

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June 11, 2011

Priyanka Pani, Businessworld June 11, 2011 Anyone remember Ranger Farms? In 2007, Reliance Industries' subsidiary Reliance Retail launched its cash-and-carry retail format by that name. A year later, RIL 'merged' Ranger Farms into Reliance Fresh, its food and grocery business. Readers may also recall that in 2009, RIL put together a team of top officials it had hired from several wholesale players, including Gwyn Sundhagul, the chief marketing officer and director at Tesco Lotus, Thailand, to spearhead its cash-and-carry plans. But it appears that after a year and a half, that team has been disbanded. On 3 June, at the…

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Levi Strauss Denizen: A New Avatar

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June 7, 2011

Pallavi Srivastava New Delhi, June 2011 The jeanswear brand, Levi's had been losing its premium image with the launch of Signature, which was launched in 2006. Making ammendments, Signature has morphed into Denizen. Is it a mere name change or are there any cosmetic changes as well? And more so, will the new branding pull the brand back into the premium league? While Denizen carries the price tag of Signature (between Rs. 799 and Rs. 1,499), Denizen is being positioned as a youth brand targeting the 18-28 male and female. Signature, meanwhile, was positioned as a mass brand. Also, Denizen…

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