(If you're in a hurry, go to the Slideshare presentation, and bookmark this post for a complete read later.) These pages usually focus on the consumer and retail sector, its constituents, its problems and the opportunities therein. The consumer and retail sector is all about choice, and it is worth noting that we’ve just concluded what was possibly the most massive consumer event in the world. I’m referring, of course, to the Indian elections, where more than 500 “consumers” were bombarded with above-the-line and below-the-line marketing by various organisations pushing their brand, product (candidate) and services (ideology and manifesto). The sum…
“Ingredients for Speed & Innovation” Conference 2014 gathered together senior delegates (CEOs/ CXOs) of the food & beverage Industry, on 7 May 2014 in Delhi. The event was organised by Third Eyesight in association with Infor India Pvt. Ltd. & Nagarro Software Pvt. Ltd. Devangshu Dutta, CEO, Third Eyesight The conference was focused on the emerging opportunities for the companies in food and beverage sector amidst the challenging business environment. In his opening presentation, Devangshu Dutta, CEO, Third Eyesight reflected on the current macro-economic environment and the dichotomous changes in the consumer mindset. Dutta highlighted the need for companies to…
Sharleen D'souza, Business Standard Mumbai, May 4, 2014 Van Heusen's renewed focus on womenswear has led to it contributing a higher percentage than the average of the parent brand. Van Heusen Woman brings in eight-nine per cent of its revenue (latest financial year), higher than the five per cent that womenswear returns for Madura Fashion and Lifestyle, on an average. Even though Van Heusen had entered womenswear in 2007, it had not scaled up before. Van Heusen started to launch exclusive womenswear outlets in the past one year. It has nine stores and plans to add another nine-10 this financial…
Sayantani Kar, Business Standard Mumbai, April 30, 2014 "Those who have tasted it loved it. But we are also enjoying the buzz created by those who have just heard about it," says Sanjiv Razdan, general manager - Pizza Hut & Restaurant Excellence, at Yum! Restaurants India (Yum) about the chain's latest product, the Birizza. The combination of Indian-style rice with a bread crust and gravy on the side has triggered varying reactions among consumers, ranging from bemused, incredulous to curious, especially on social media. After rolling out tandoori pizzas, it is offering a take on the Indian tawa pulao/biryani. Detractors…
Prince Mathews Thomas, Forbes India New Delhi, April 29, 2014 The Company: DS Group, led by brothers Ravinder and Rajiv Kumar The Ambition: Want to make the transition from being a tobacco company to a diversified conglomerate The Challenge: Right now pan masala brand Rajnigandha brings in about 40 percent revenue. Need to develop more brands in FMCG. Huge competition in each of the segments. Their Strategy: Broadening Rajnigandha brand into other products. Creating new FMCG brands and being patient in getting results. The new corporate headquarters of the Rs 4,800-crore DS Group—a 6 lakh square feet and mostly marble…
Geopolitical friction has again sparked renewed concerns over inflation and rising input costs for FMCG companies as @itmeansjustice @whysnavi write. @devangshu commented.
