Wal-Mart brakes, Indian JV hits the wall

Devangshu Dutta

October 9, 2013

[This article appeared in Daily News & Analysis (DNA) on 10 October 2013, under the headline “Without Wal-Mart, can Bharti play it alone?”]

A year ago, Wal-Mart had called Bharti its natural retail partner in India. But today the companies have jointly and publicly changed their relationship statuses to “single”, calling off the 6-year old marriage. Bharti will buy out or retire Wal-Mart’s debentures in the 200+ store Easyday retail business, while Wal-Mart in turn will acquire Bharti’s stake in the 20-outlet Bestprice cash-and-carry business.

By some estimates, the split was imminent for perhaps a year or longer, as the pressure rose for the two companies due to multiple factors. Several regulatory changes governing foreign investment in the Indian retail sector made it difficult for Wal-Mart to acquire a stake in the existing retail business that the two partners had set up. Anti-corruption investigations in Wal-Mart’s India business (in addition to Mexico, China and Brazil), as well as questions around the legality of US$ 100 million worth of quasi-equity compulsorily convertible debentures issued to Wal-Mart at a time FDI was not allowed in multi-brand retail businesses brought down even more external scrutiny upon the joint business. And finally, pressure against foreign investment in multi-brand retail of basic goods such as food and grocery, continued to exist not just amongst opposition parties but also parties within the ruling coalition and individuals in the government.

The split means that Wal-Mart can now overtly take complete ownership of the Bestprice business, and drive it as it sees fit. The fragmented retail market and the myriad small businesses in India do potentially provide a large customer base for the cash-and-carry business if Wal-Mart chooses to be more aggressive. However, that may not happen immediately. The business has been coasting for over a year without new openings that were already planned and significant personnel changes have happened from the seniormost levels down. Wal-Mart’s investigations of corruption allegations continue and before committing more resources it will definitely want to strengthen systems so as to not be in violation of Indian and US laws.

On the other hand, if it wishes to now enter the retail business, Wal-Mart would also have to look for a new Indian partner to set up new retail stores in a separate company. Retail is capital-hungry so Wal-Mart would need a cash-rich partner who can accept a junior position in the venture in which Wal-Mart would clearly be the driver financially, strategically and operationally.

At this time Wal-Mart seems to have decided to take a step back and evaluate what the Indian market means to it right now and in the future, what sort of investment – both in financial and management terms – it demands, and what returns the investment will bring. It remains to be seen whether it will choose to grow aggressively, coast up incrementally or, in fact, take the next exit out of the market as it has done in some other countries earlier.

And what of Bharti? Will it be able sustain the retail play without Wal-Mart’s close operational guidance and financial participation, or will it choose sell the Easyday operation to another domestic investor? On its part Bharti has stated an ongoing commitment to the business, and has also hired the former CEO of the joint venture, Raj Jain, as a Group Advisor. A 200-plus store chain is sizeable and credible in India’s fragmented food and grocery market, and is seen by the group as “a strong platform to significantly grow the business”.

However, Bharti’s core telecom business is also capital-intensive and highly competitive, and it will be difficult at this time to sustain high-paced growth in another cash-hungry, thin-margin business such as grocery retail. For now the Group’s best bet would possibly be to consolidate operations, unearth more margin opportunities and take a call at a more opportune time whether to further invest in growth or to treat retail as a non-core business and exit it.

Creating a substantial, profitable retail business is a long-term play in any part of the world. In India, as retailers are discovering, it takes just that extra dose of patience.

Wal-Mart Drops Ambitious Expansion Plan for India

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October 9, 2013

Gardiner Harris , New York Times

Mumbai, October 9, 2013

starbucks mumbai Wal-Mart Stores gave up on India’s huge retailing market Wednesday, announcing that it had indefinitely delayed its once ambitious plans to open hundreds of superstores in its own brand across the country.

The announcement adds to the gloom concerning the Indian economy, which has suffered a sharp slowdown and a substantial slide in the value of the rupee in recent months. And it suggests that the government’s efforts to lure more foreign investment have not gone far enough, a blow to the governing United Progressive Alliance.

Wal-Mart, an American company that is the world’s largest retailer, also announced that it was ending its joint effort with Bharti Enterprises to operate 20 wholesale “cash-and-carry” stores that sell to other businesses like retailers, hotels and restaurants.

Wal-Mart plans to buy out Bharti’s 50 percent stake in the venture, and the two companies will operate independent businesses in India. That Wal-Mart kept the wholesale business, long seen as a learning device for its larger entry into the retailing sector in India, suggests the company has not entirely ended its hopes of eventually tackling the country’s retailing market.

The announcement Wednesday came after a senior executive said over the weekend that the joint venture was “not tenable.”

Wal-Mart’s chief executive for Asia, Scott Price, said this week that the Indian government’s regulations requiring foreign retailers to buy 30 percent of products from local small and midsize businesses were the “critical stumbling block” to opening its trademark consumer stores.

“I don’t understand how this 30 percent small and medium enterprise can be executed,” Mr. Price said in an interview Monday at the Asia-Pacific Economic Cooperation forum in Bali, Indonesia, The Associated Press reported.

He said that Indian retailers were not required to follow the same rule, which made it too difficult for outsiders to make money, because no enterprise small enough to meet the government’s requirements had the capability to produce on the scale that a giant retailer requires.

“For Wal-Mart, there has been frustration brewing for a long time about the obstacles to doing business in India and the changing configurations of what it could do and what it couldn’t do,” said Devangshu Dutta, chief executive of Third Eyesight, a retail consulting firm. “To just continue to pump in money without reflecting on this would be pointless.”

Wal-Mart’s decision comes as American executives and politicians express growing impatience with India’s fitful efforts to open and modernize its economy. The government sought to address some of this frustration with a series of overhauls over the past year that ministers hoped would lead major international retailers to invest substantial sums in improving the country’s woeful retail infrastructure. So far, no company has.

With national elections scheduled for next year, there is little hope that any new policy changes will be implemented any time soon. Looser rules implemented last September led an important regional political party to withdraw from the governing coalition, briefly threatening the coalition’s viability. India’s main opposition party, the Bharatiya Janata Party, has opposed efforts to loosen foreign investment rules. Critics say that Wal-Mart would put thousands of small retailers out of business, increasing unemployment.

“I don’t see any big foreign retailers entering the market at least for the next nine months, until after the general elections, when we know what the direction will be of the policy,” said Saloni Nangia, president of Technopak, a management consulting firm based in Gurgaon. “It is a wait and watch for many international retailers who want to be in India eventually.”

Only 4 percent of India’s $500 billion retail market is controlled by large, Western-style chain stores. In China, the share is about 20 percent and in Brazil 36 percent. India’s tiny operators have few of the inventory controls of their larger brethren, and much of the country’s food spoils before reaching consumers — a heartbreaking reality in a nation where nearly half of all children are malnourished.

“Right now, India’s government is a mess,” said Ajay Shah, a professor at India’s National Institute of Public Finance and Policy.

Wal-Mart’s problems in India extend well beyond the government’s procurement rules. The Indian authorities are investigating whether Wal-Mart violated foreign investment rules by giving Bharti Retail an interest-free loan of $100 million that could later be converted into a controlling stake in the company. Both companies deny wrongdoing.

Last November, the joint venture between Wal-Mart and Bharti suspended several senior executives and delayed some store openings as part of an internal bribery investigation, one of a series of bribery investigations that have rocked Wal-Mart’s international operations. In June, the joint venture replaced its chief executive.

In 2007, Wal-Mart announced with great fanfare that it planned to open along with Bharti “hundreds” of stores, the kind of ambitious proposition that many international firms hatched early in the century as hopes blossomed that India would soon join China as an emerging economic colossus. But many of those same companies have quietly shelved their expansion plans after complex market conditions — fitful electricity, poor roads and government ineptitude — frustrated hopes of rapid profits.

Girish Kuber, a former political editor of The Economic Times, called the dissolution of the Wal-Mart and Bharti partnership “inevitable.”

“It is a sad story,” he said. “The reforms are going nowhere, and there is no investment coming in.”

Many foreign companies have found India’s endemic corruption difficult to keep out of their operations. Since U.S. law requires top executives to ensure that their international operations remain free of corruption, executives in the United States have taken an increasingly dim view of doing business in India, with its low profits and constant legal worries.

Neha Thirani Bagri contributed reporting from Mumbai, and Malavika Vyawahare from New Delhi.

Wal-Mart and Bharti Enterprises call off India JV

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October 9, 2013

Nandita Bose, Reuters

Mumbai, October 9, 2013

starbucks mumbai * Wal-Mart to take over existing wholesale business in India

* Wal-Mart will need new local partner to open retail stores

* Wal-Mart can focus on supply chain for eventual retail entry

Wal-Mart Stores Inc and Bharti Enterprises are breaking up their Indian joint venture, leaving the world’s biggest retailer to go it alone in a country where it has struggled to build a bigger presence.

Bentonville, Arkansas-based Wal-Mart, the world’s largest retailer, will take over its Indian partner’s 50 percent stake in Bharti Wal-Mart Pvt Ltd, which runs 20 wholesale stores under the Best Price Modern Wholesale brand.

However, if Wal-Mart wants to set up its own retail stores in Asia’s third-largest economy, it will need to find another local partner to own 49 percent of the business under foreign investment rules that were eased last year.

Wal-Mart tied up with Bharti in 2007 and had been the most vocal proponent of prying open India’s restrictive retail market to foreign supermarket operators.

But its growth in India has been hindered by still-evolving rules on foreign investment, an internal bribery probe, and, more recently, the faltering partnership with New Delhi-based Bharti, which Reuters reported in July.

Wal-Mart has not opened a wholesale, or cash-and-carry, store in India for about a year, despite earlier plans to open eight in 2013.

Late last year, the company’s Indian joint venture suspended employees, including the chief financial officer, as part of an internal investigation into bribery allegations in India and subsequently brought in a team of lawyers from a U.S. firm to strengthen compliance.

Focusing on the wholesale business for now will enable Wal-Mart to build up its supply chain to support future retail stores, analysts said.

"Wal-Mart can now take over the wholesale business, grow it at its own pace with the investment it sees fit and it could now get aggressive in the market," said Devangshu Dutta, who heads retail consultancy Third Eyesight.

For Bharti, which is also the parent company of Bharti Airtel, India’s biggest mobile phone carrier, the break-up with Wal-Mart means it loses a deep-pocketed partner to support its retail expansion. Bharti operates the 212-store easyday chain and said it will continue to invest in and grow the business.

BIG POTENTIAL, BIG CHALLENGE

India last year allowed foreign supermarket companies to own up to 51 percent of their local operations, but no company has applied to enter Asia’s third-largest economy under the rule.

Despite the vast opportunities – roughly 90 percent of the $500 billion retail market is done at one-off mom-and-pop shops – expensive real estate, underdeveloped supply chains and fierce price competition mean margins are razor-thin and most big supermarket operators lose money.

Some officials at global retailers have said privately they are waiting for the outcome of national elections due by May before applying to operate in India in case the controversial rule allowing foreign direct investment in supermarkets is overturned by a new government.

Wal-Mart said on Wednesday it will work with the government to create conditions that enable foreign direct investment in the country’s supermarket sector.

"Given the circumstances, our decision to operate independently will be beneficial to both parties," Scott Price, president and chief executive of Wal-Mart Asia, said in a statement. "Wal-Mart is committed to businesses that serve our members and provide good returns for our shareholders and we will continue to advocate for investment conditions that allow FDI multi-brand retail in India," he said.

A Slew of Break-Ups in the Retail Space

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October 9, 2013

Rashmi Pratap & Purvita Chatterjee, The Hindu Businessline
Mumbai, October 9, 2013

starbucks mumbaiIt is the season of break-ups in the Indian retail space. In the last two months, three joint venture partners have decided to part ways in the market pegged at $520 billion.

The reasons range from regulatory issues to alleged misconduct by one partner. But the real cause often is the distribution of profits and control over business, which can lead to the end of a partnership.

While there have been many instances of partners calling off joint ventures in the past decade, the most recent ones are Bharti Walmart, Di Bella Coffee and McDonald’s.

“Joint ventures are breaking up due to differences in the direction the business should take in terms of investments and scale,” said Devangshu Dutta, MD of retail consultancy firm Third Eyesight.

Why this happens is not difficult to fathom. Foreign firms need an Indian joint venture partner to study the market, put the back-end infrastructure in place, evolve store location strategy and get the multiple regulatory approvals.

Once all this is done and business is stabilised, future growth direction and profit division becomes a bone of contention.

DISTRIBUTION OF SPOILS

“If there is a business going on successfully, both parties want a larger share for themselves. “And who has contributed more to the business becomes a point of argument. Moreover, foreign firms want more control at some point in time,” says an analyst on condition of anonymity.

In the case of McDonald’s, the company has alleged that Indian partner Vikram Bakshi was not devoting enough attention to business, besides levelling other charges.

The case is now before the Company Law Board. “Joint ventures don’t work for a long time in India. In most cases, it is a marriage of convenience and at some point, differences of opinions are bound to arise,” said Arvind Singhal, Chairman of Technopak Advisors.

“In the case of Bharti Walmart, since 100 per cent FDI is already allowed in cash and carry, it would straightaway give Walmart control after buying out Bharti in the joint venture,” said Dutta.

Singhal said what also caused Bharti and Walmart to part ways was the regulatory fatigue the two partners were facing. “They (Bharti and Walmart) seem to have run out of patience. Doing retail business in fresh produce is increasingly becoming complex,” he said.

Despite promises, the Government has not scrapped the APMC Act, which allows only the State governments to set up markets for fresh farm produce.

Singhal said Indians usually turn a blind eye to harassment but in other countries, laws are far more stringent and the liability of the foreign partner could be much higher.

It is to protect themselves in their own country that they prefer to break-up the moment an allegation surfaces.

Whatever the reasons, foreign partners don’t usually leave India. They either go solo or find another partner to ensure that they don’t miss the action in one of the world’s largest consumer markets.

Vijay Sales prefers the ‘slow and steady’ approach

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October 7, 2013

Purvita Chatterjee, The Hindu Businessline

Mumbai, October 7, 2013

starbucks mumbai
In the late 1960s, when televisions were still unheard of in India, Nanu Gupta was busy setting up a store for consumer durables in the heart of Mumbai. Having worked with an Usha International distributor, he knew the nuances of the consumer durables business. He decided to strike out on his own by selling the same sewing machines and fans he had dealt with earlier.

Funds were limited and so was space. Gupta borrowed Rs 2,000 from family and friends to set up his first store in Mahim in 1967. To make room for customers, he had to keep a folding chair in the 40 sq ft store named Vijay Sales after his younger brother.

Gupta started off by taking goods on credit directly from manufacturers and paying them after sales. Direct purchases helped him save on dealer commissions and pass on the benefit to consumers in the form of prices lower than the competitors. The store was soon a hit and footfalls multiplied rapidly.

DOING DIFFERENTLY

The outlet now measures 40,000 sq. ft. and has become a landmark in the island-city. Vijay Sales is now run by the second generation with Nilesh Gupta (son of Nanu Gupta) as the Managing Partner.

“It was not easy to get customers as there was tough competition even in those days. We kept all the TV sets on at our stores unlike competitors, who switched them off. This was a way to attract customers to our stores,” says Nilesh Gupta.

“Today, we try to beat the competition by bringing in branded flat panel and plasma TVs even before companies start advertising the new models,’’ he adds.

Vijay Sales stocks its goods in nine warehouses that supply to all the 54 stores across Maharashtra, Gujarat and Delhi — the classic hub-and-spoke model. That helps it maintain optimum inventory levels, without over- or under-stocking any item, besides reducing warehousing costs. “Logistics is very critical to our business and we maintain individual distribution centres in every city,” says Nilesh Gupta.

What has also helped the firm do better than competition is its willingness to buy out the inventory MNC players are saddled with at a discounted price and charge consumers cheaper rates. “That helps propel sales,” he adds.

SCALING UP

Vijay Sales scaled up rapidly from 2006, sensing impending competition from biggies such as Reliance Retail, Croma. “Modern trade players actually challenged us to scale up and there were even some who wanted to buy us out. But that was the time we decided to expand our operations and entered new States,’’ said Gupta.

This expansion was not without its share of challenges. Being an unknown retailer in the northern market, there was the question of trust. “We asked consumers to call up just about anyone they knew in Mumbai to verify our credibility. That worked for us.” Outside Maharashtra, the firm is now better known as ‘Mumbai Wali Company’.

Devangshu Dutta, Managing Director of retail consultancy firm Third Eyesight, gives the company a thumbs up. “Vijay Sales has been able to transform itself, in a staged manner, from a family-run business to a modern trade format.”

The consumer durables business continues to run on thin margins, about three per cent of net sales, making it difficult for smaller players to scale up. But Vijay Sales does not want to exercise the franchise option to widen its reach. “We feel a franchise is unlikely to add any value to the business. The durable brands already have equity and the business will not be any different if it were to be run by a franchise,’’ says Nilesh Gupta.

PROFITABILITY

While the firm claims it has been making profits consistently (Gupta says they were profitable from Day 1), sustaining them could be difficult in the current economic environment. “Expenses are on the rise. Companies are reducing the margins but if the cost increases are passed on to the consumers, it will result in a massive slowdown. Also, the rising dollar has affected our import-dependent industry,’’ observes Nilesh Gupta.

Given the uncertain business scenario, Vijay Sales is not in a hurry to become a pan-India player.

But its ‘slow and steady’ approach will ensure that it doesn’t have to lament over expansion at a later date. “We are not in a hurry; we have been around for the last 46 years and would want to last many more years,’’ says Nilesh Gupta.