The Third Eyesight Knowledge Series© comprises of workshops designed and developed to help functional heads, line managers and executives refresh and upgrade functional and product expertise.
Third Eyesight’s next workshop in this series is focussed on Creating & Managing Lifestyle and Fashion Brands.
IS THIS FOR YOU?
This workshop will be useful to you, if you are
- a brand owner wanting to look at growing your scale
- a manufacturer wanting to add value to your products and to gain additional margins
- a retailer wanting to invest in your own brands / private label
- a brand manager looking to expand the footprint of your brand over more products
- an entrepreneur wanting to launch a new brand
- an investor who wants to understand how brands create value
- an exporter or buying office professional wanting to understand your customers and markets better
- a brand owner and believe that your business is undervalued
- a designer wanting to scale the business beyond yourself
- a marketing or sales professional looking to add value to your skill-base
- a service provider working with the lifestyle and fashion sector
- a teacher or researcher looking at understanding the process of brand development
THE WORKSHOP CONTENT
This workshop will help participants in understanding:
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the basics of lifestyle brands and their positioning in the lifestyle consumer goods industry
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the development of the brand ethos
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how to translate the brand intangibles into reality,
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how to attract and retain new customers in the competitive environment, and
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how to sustain and nurture the brand value over a period of time
REGISTRATIONS
Click Here or Call +91 (124) 4293478 or 4030162
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Tags
Advertising, Advertizing, Apparel, brand, brand building, Branding, brands, clothing, consumer goods, consumer markets, consumer products, consumer research, Consumer segment, consumer segments, consumerism, craft, crafts, design, designers, Entrepreneurship, event, EVENTS, fashion, fashion cycle, fashion design, fashion lifecycle, garment, garments, global, global business, global sourcing, growing brands, handicraft, handloom, Indian retail sector, lifestyle, Lifestyle & Fashion, LIFW, luxury goods, Market potential, market segments, Marketing, new products, organic growth, own label, private label, product development, Soft Goods, Strategy, textile, Textiles, third eyesight, value add, workshop