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		<title>Consumption! Brands, e-Commerce, Mom&#038;Pop stores in India &#8211; a conversation with Devangshu Dutta [VIDEO]</title>
		<link>https://www.thirdeyesight.in/consumption-brands-e-commerce-mompop-stores-in-india-a-conversation-with-devangshu-dutta/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Sat, 14 Feb 2026 07:13:00 +0000</pubDate>
				<category><![CDATA[Apparel]]></category>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6933</guid>

					<description><![CDATA[<p>This episode of theUpStreamlife is a freewheeling conversation between Vishal Krishna and Devangshu Dutta, founder of Third Eyesight, with insights into the growth of modern retail and consumption in India, brand building and M&#38;A, the balance of power between brands and retailers/platforms, sustainability vs growth and many other aspects, and is well-suited for founders and [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/consumption-brands-e-commerce-mompop-stores-in-india-a-conversation-with-devangshu-dutta/">Consumption! Brands, e-Commerce, Mom&#038;Pop stores in India &#8211; a conversation with Devangshu Dutta [VIDEO]</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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		<title>BT-PRICE Survey: How the Gen Z consumer is coming of age</title>
		<link>https://www.thirdeyesight.in/bt-price-survey-how-the-gen-z-consumer-is-coming-of-age/</link>
					<comments>https://www.thirdeyesight.in/bt-price-survey-how-the-gen-z-consumer-is-coming-of-age/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Sat, 31 Jan 2026 07:50:12 +0000</pubDate>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6872</guid>

					<description><![CDATA[<p>Surabhi Prasad, Business Today Print Edition: 01 Feb, 2026 The last two years—2024 and, more notably, 2025—saw a wave of protests by a new generation of students and young professionals looking for political change, better economic conditions and more climate awareness across countries, including Bangladesh, Nepal, Indonesia and the Maldives. But beyond these uprisings, Gen [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/bt-price-survey-how-the-gen-z-consumer-is-coming-of-age/">BT-PRICE Survey: How the Gen Z consumer is coming of age</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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		<title>Instamart’s Offline Experiment</title>
		<link>https://www.thirdeyesight.in/instamarts-offline-experiment/</link>
					<comments>https://www.thirdeyesight.in/instamarts-offline-experiment/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Mon, 29 Dec 2025 09:46:50 +0000</pubDate>
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		<category><![CDATA[quick commerce]]></category>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6841</guid>

					<description><![CDATA[<p>Yash Bhatia, Impact Magazine 29 December 2025 App, Tap, Pay and Zoom it’s delivered &#8211; that is Quick commerce for you. And in India, the narrative has so far been defined by speed, scale, high SKU counts, and the dominance of dark stores. Last week, however, Instamart nudged that model by opening an experiential store [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/instamarts-offline-experiment/">Instamart’s Offline Experiment</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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		<title>Why Most Indian D2C Brands Fail to Cross INR 100 Crore Mark</title>
		<link>https://www.thirdeyesight.in/why-most-indian-d2c-brands-fail-to-cross-inr-100-crore-mark/</link>
					<comments>https://www.thirdeyesight.in/why-most-indian-d2c-brands-fail-to-cross-inr-100-crore-mark/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Mon, 15 Dec 2025 10:53:00 +0000</pubDate>
				<category><![CDATA[Apparel]]></category>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6835</guid>

					<description><![CDATA[<p>By Saumyangi Yadav, Entrepreneur India Dec 15, 2025 India&#8217;s D2C ecosystem has grown rapidly over the past five years, but scale remains elusive. While thousands of brands have launched and many have crossed early revenue milestones, only a small fraction manage to break past INR 100 crore in annual revenue. According to a new report [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/why-most-indian-d2c-brands-fail-to-cross-inr-100-crore-mark/">Why Most Indian D2C Brands Fail to Cross INR 100 Crore Mark</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
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		<title>Retail media hits 50% of TV AdEx</title>
		<link>https://www.thirdeyesight.in/retail-media-hits-50-of-tv-adex/</link>
					<comments>https://www.thirdeyesight.in/retail-media-hits-50-of-tv-adex/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Fri, 19 Sep 2025 06:44:00 +0000</pubDate>
				<category><![CDATA[Apparel]]></category>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6879</guid>

					<description><![CDATA[<p>Anuja Jain, Exchange4Media 19 September 2025 Retail media is now the fastest-growing line in Indian advertising, with brand budget tilting hard toward e-commerce as digital shopping scales. Fresh FY25 financials underline the shift: Amazon India&#8217;s ad sales jumped 25% to *8,342 crore, while Flipkart booked ₹6,310 crore. Together, the two platforms command 14,652 crore in [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/retail-media-hits-50-of-tv-adex/">Retail media hits 50% of TV AdEx</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
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		<title>Shoppable videos, creator hubs: Why Indian e-commerce is becoming a media business?</title>
		<link>https://www.thirdeyesight.in/shoppable-videos-creator-hubs-why-indian-e-commerce-is-becoming-a-media-business/</link>
					<comments>https://www.thirdeyesight.in/shoppable-videos-creator-hubs-why-indian-e-commerce-is-becoming-a-media-business/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Fri, 05 Sep 2025 07:50:00 +0000</pubDate>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6891</guid>

					<description><![CDATA[<p>Shalinee Mishra, Exchange4Media 5 September 2025 Retailers in India are waking up to a hard truth: customer acquisition can no longer ride on advertising alone. Digital ad spends grew by 14-17% in 2024, touching nearly ₹50,000 crore (as per Pitch Madison report) and accounting for 46% of India’s total ad market. But with customer acquisition [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/shoppable-videos-creator-hubs-why-indian-e-commerce-is-becoming-a-media-business/">Shoppable videos, creator hubs: Why Indian e-commerce is becoming a media business?</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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		<title>GST Council Meets Today: What the Overhaul Could Mean for E-Commerce Sellers</title>
		<link>https://www.thirdeyesight.in/gst-council-meets-today-what-the-overhaul-could-mean-for-e-commerce-sellers/</link>
					<comments>https://www.thirdeyesight.in/gst-council-meets-today-what-the-overhaul-could-mean-for-e-commerce-sellers/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Wed, 03 Sep 2025 13:30:00 +0000</pubDate>
				<category><![CDATA[Apparel]]></category>
		<category><![CDATA[Automotive]]></category>
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		<category><![CDATA[GST]]></category>
		<category><![CDATA[Indian market]]></category>
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		<category><![CDATA[modern retail]]></category>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6760</guid>

					<description><![CDATA[<p>Aakriti Bansal, Medianama 3 September 2025 The Goods and Services Tax (GST) overhaul simplifies India’s tax structure and lowers prices for many goods. However, for e-commerce sellers, the change arrives at the worst possible moment. Platforms and sellers must adjust billing systems, invoices, and inventory records just as the festive season begins. The festive period [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/gst-council-meets-today-what-the-overhaul-could-mean-for-e-commerce-sellers/">GST Council Meets Today: What the Overhaul Could Mean for E-Commerce Sellers</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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		<title>Swiggy Looks to Secure Workplace Meals with DeskEats &#038; Corporate Rewards Launch</title>
		<link>https://www.thirdeyesight.in/swiggy-looks-to-secure-workplace-meals-with-deskeats-corporate-rewards-launch/</link>
					<comments>https://www.thirdeyesight.in/swiggy-looks-to-secure-workplace-meals-with-deskeats-corporate-rewards-launch/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Tue, 05 Aug 2025 14:27:00 +0000</pubDate>
				<category><![CDATA[Consumer]]></category>
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		<category><![CDATA[food]]></category>
		<category><![CDATA[Food & Beverage]]></category>
		<category><![CDATA[food and grocery]]></category>
		<category><![CDATA[growth]]></category>
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		<category><![CDATA[packaged foods]]></category>
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		<category><![CDATA[quick commerce]]></category>
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		<category><![CDATA[Swiggy]]></category>
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		<category><![CDATA[Zomato]]></category>
		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6799</guid>

					<description><![CDATA[<p>Aakriti Bansal, Medianama August 5, 2025 MediaNama’s Take: Swiggy is shifting from individual convenience to workplace capture. With DeskEats and Corporate Rewards, the company is embedding itself directly into the workday. This move is not just about food delivery. It is about becoming part of employees’ daily routines. More repetition leads to more orders, stronger [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/swiggy-looks-to-secure-workplace-meals-with-deskeats-corporate-rewards-launch/">Swiggy Looks to Secure Workplace Meals with DeskEats &#038; Corporate Rewards Launch</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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		<title>Everyone Measures CAC, But Who&#8217;s Counting CFC?</title>
		<link>https://www.thirdeyesight.in/everyone-measures-cac-but-whos-counting-cfc/</link>
					<comments>https://www.thirdeyesight.in/everyone-measures-cac-but-whos-counting-cfc/#respond</comments>
		
		<dc:creator><![CDATA[Devangshu Dutta]]></dc:creator>
		<pubDate>Mon, 30 Jun 2025 02:57:00 +0000</pubDate>
				<category><![CDATA[Apparel]]></category>
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		<category><![CDATA[Customer Relationship]]></category>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6697</guid>

					<description><![CDATA[<p>In every strategy meeting today, one metric is invariably mentioned: Customer Acquisition Cost (CAC). Whether you’re a well-funded corporate retailer, or raising your first angel round, or a well-established digital duopolist brand scaling Series C, CAC is one of the key performance metrics. “Real” spend that is neatly broken down by channel, optimised by funnel [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/everyone-measures-cac-but-whos-counting-cfc/">Everyone Measures CAC, But Who&#8217;s Counting CFC?</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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		<title>How Zomato’s Opaque Ad Model Is Squeezing Small Restaurants’ Margins and Forcing Unsustainable Spending</title>
		<link>https://www.thirdeyesight.in/how-zomatos-opaque-ad-model-is-squeezing-small-restaurants-margins-and-forcing-unsustainable-spending/</link>
					<comments>https://www.thirdeyesight.in/how-zomatos-opaque-ad-model-is-squeezing-small-restaurants-margins-and-forcing-unsustainable-spending/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 05 Jun 2025 17:25:00 +0000</pubDate>
				<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[Food Service / Restaurants]]></category>
		<category><![CDATA[India]]></category>
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		<category><![CDATA[restaurants]]></category>
		<category><![CDATA[retailer]]></category>
		<category><![CDATA[retailing]]></category>
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		<category><![CDATA[small retailers]]></category>
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		<category><![CDATA[Zomato]]></category>
		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6716</guid>

					<description><![CDATA[<p>Aakriti Bansal, MediaNama June 5, 2025 A restaurant owner recently took to X (formerly Twitter) to publicly slam Zomato for “mystery charges” and unauthorised ad placements, reigniting concerns over how the platform treats its small business partners. The tweet, accompanied by screenshots of the restaurant’s earnings dashboard, claimed that despite months of listings, his restaurant [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/how-zomatos-opaque-ad-model-is-squeezing-small-restaurants-margins-and-forcing-unsustainable-spending/">How Zomato’s Opaque Ad Model Is Squeezing Small Restaurants’ Margins and Forcing Unsustainable Spending</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
]]></description>
		
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