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Top sportswear companies’ growth run slows after Covid highs

admin — Wed, 04 Dec 2024 10:13:00 +0000

Sagar Malviya, Economic Times 4 December 2024 Demand for sportswear from running shoes to joggers and yoga mats slowed down for leading firms such as Puma, Adidas, Nike, Skechers and Asics, halting their sprint since the easing of the Covid-19 pandemic when they doubled their sales in two years. Sportswear firms have reported 1-25% year-on-year […]

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International Fashion Brands in India – Perspective 2010

admin — Thu, 07 Jan 2010 11:56:02 +0000

In 2008, the international fashion brands continued to enter India at nearly the same momentum as the previous year. However, 2009 saw a slight slowdown and fewer international brands being launched during the year. A perspective on the preferred modes of entry for international fashion brands and the shifts.

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International Brands: India Entry Strategies

admin — Sat, 09 May 2009 06:45:09 +0000

A strategic review of the international fashion brands which have created a presence in India. (More...)

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Chips, Fries and Social Studies

Devangshu Dutta — Fri, 25 Jan 2008 11:20:58 +0000

One would think that, as a globalised business, at least the fashion arena would be more inclusive and speak a common language. It does, mostly. Till you hit ‘Sportswear’.

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