nutrition Archives - Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel

Bournvita taps influencers to promote healthier sugar levels – but is it enough to sway consumers?

admin — Wed, 05 Mar 2025 14:23:00 +0000

Nisha Qureshi, Afaqs 5 March 2025 Bournvita, a chocolate-flavoured malt drink produced by Cadbury under Mondelez, is a household name in India. Marketed as a health drink that supports children’s growth and development, it holds a 15-16% share in the Indian health food drink sector, second only to Horlicks, which dominates with nearly 50%. Its […]

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Bitter truth behind food ads: Will stricter regulations finally hold brands accountable?

admin — Tue, 04 Mar 2025 13:33:00 +0000

Kashmeera Sambamurthy, Storyboard18 4 March 2025 A growing number of health advocates and industry watchdogs in India are raising concerns over misleading food advertisements, challenging brands on their claims and pushing for stricter regulations in an industry where marketing often outpaces oversight. Recently, lifestyle guru Luke Coutinho called out quick-commerce platform Zepto over what he […]

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Pinch of Sugar

admin — Mon, 08 Jul 2024 07:18:00 +0000

Sharleen D’Souza, Business Standard Mumbai, 7 July 2024 In 2023, after more than two years of development and testing, Mondelez India launched a version of Bournvita that delivers about half the recommended daily allowance of key micronutrients for children, including iron, iodine, and zinc, as well as vitamins A, C and D. All this while […]

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Supreme Court’s whip in Patanjali case a wake-up call for the FMCG sector

admin — Wed, 24 Apr 2024 13:48:00 +0000

Supreme Court's whip in Patanjali case a wake-up call for the FMCG sector

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Indian Schools Asked to Set up School Nutrition Gardens

admin — Wed, 30 Oct 2019 23:17:00 +0000

Written By Editor All schools in India have been asked to set up “school nutrition gardens” by the central government. The gardens will have to be managed by the students, with the help of staff and teachers. The Ministry of Human Resource Development (HRD), which governs the education sector, issued guidelines for developing and maintaining […]

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Organic Truth – Facts and Interpretations

Devangshu Dutta — Tue, 18 Aug 2009 07:11:21 +0000

The debate on organic food has just got messier. A study sponsored by Britain’s Food Standards Agency (July 2009) really set the cat among the pigeons. The report's conclusion was that the studies reviewed did not provide enough evidence that organic food is more nutritious. (More...)

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