mass market Archives - Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel

Durex makes India condom push for women, rural consumers

admin — Thu, 12 Sep 2024 08:42:00 +0000

By Richa Naidu and Dhwani Pandya, Reuters London/Mumbai,12 September 2024 For years, the world’s biggest condom maker Reckitt Benckiser designed products and marketing to lure Indian men to its Durex brand. Now, it is pushing a growth strategy by betting on women and rural consumers. India last year surpassed China to become the world’s most […]

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The Classic pivot: Charting ITC’s FMCG growth story

admin — Fri, 13 Oct 2023 08:52:00 +0000

ITC, the 113-year-old company known for its cigarette business, has successfully diversified its revenue streams and achieved leadership positions in various FMCG categories. Its consumer business, supported by strong brands and cash flows from the cigarette business, has grown significantly over the past two decades. Additionally, ITC's agri-business and digital initiatives have contributed to its growth.

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All charged up

admin — Mon, 25 Sep 2023 14:56:46 +0000

Will Tata Consumer Products’ energy drink "Say Never" be a game changer?

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Virat Kohli to Ranveer Singh, Manyavar has a perfect fit for all. Will it suit growth investors?

admin — Thu, 25 May 2023 16:25:00 +0000

The non-retail portion of Vedant Fashions’ offer for sale was oversubscribed 2.24x. The company, known for ethnic wear brand Manyavar, has grown at 30% CAGR over the last one year and its stock trades at a PE multiple of 73x as against Trent’s 119x. No wonder mutual funds and institutional investors are making a beeline for the stock. Will it perform?

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Top Retailers Eye ‘Value’ Space After Zudio’s Success

admin — Wed, 15 Mar 2023 04:28:00 +0000

While Reliance Retail is planning to launch a value apparel format, likely to be named ‘Youth’ to compete directly with Tata’s Zudio and Landmark group-owned Max , Shoppers Stop is coming up with a mass-priced brand, internally called InTune.

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Shoppers Stop Plans ‘Value’ Stores to Lure More Customers

admin — Mon, 05 Dec 2022 15:30:00 +0000

Shoppers Stop is foraying in to the mass-priced segment after three decades of selling premium apparel and lifestyle merchandise.

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Emami-backed The Man Company plans offline expansion; eyes new categories

admin — Thu, 23 Dec 2021 06:22:00 +0000

The male grooming player is rapidly launching exclusive brand outlets and aims to be present in 100 locations through its own stores compared to the current 28 by the end of this financial year. At the same time, it will also foray into new categories such as sexual wellness and personal appliances.

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