market share Archives - Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel

Why Good Glamm Failed: Lessons in overexpansion and the House-of-Brands trap

admin — Wed, 06 Aug 2025 14:06:00 +0000

Naini Thaker, Forbes India Aug 06, 2025 It’s a known fact that of the thousands of startups founded each year, only a small fraction survive—and even fewer scale to become unicorns. Rarer still are those unicorns which, after reaching dizzying heights, come crashing down. The Good Glamm Group is one such cautionary tale. Once celebrated […]

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Quick-commerce vs e-commerce: Ready for the new pricefight in town?

admin — Sat, 24 Aug 2024 14:07:00 +0000

Quick-Comm operators like Blinkit, Swiggy Instamart, and Zepto matched prices with major ecommerce platforms Amazon and Flipkart, aiming to attract consumers. This strategy marked a shift from their previous 10-15% premium charges for instant deliveries. The move has triggered a price war and increased competition for faster services in the home delivery market.

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The Classic pivot: Charting ITC’s FMCG growth story

admin — Fri, 13 Oct 2023 08:52:00 +0000

ITC, the 113-year-old company known for its cigarette business, has successfully diversified its revenue streams and achieved leadership positions in various FMCG categories. Its consumer business, supported by strong brands and cash flows from the cigarette business, has grown significantly over the past two decades. Additionally, ITC's agri-business and digital initiatives have contributed to its growth.

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10th Year Of Festive Season Sales: 5 Trends That Will Define Clash Of Amazon, Flipkart, Meesho & Cos This Year

admin — Sat, 07 Oct 2023 06:07:00 +0000

Indian ecommerce anticipates a stronger festive season growth driven by the D2C segment's expected 40% QoQ surge but retailers are also preparing for economic challenges to hit consumers’ spending

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All charged up

admin — Mon, 25 Sep 2023 14:56:46 +0000

Will Tata Consumer Products’ energy drink "Say Never" be a game changer?

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After cola, Reliance begins price war in home and personal care space

admin — Thu, 23 Mar 2023 08:09:00 +0000

In detergents, Reliance has not disclosed which segment it intends to cater to and what price points it will offer in general trade. Earlier, to increase share in beverages market, prices of Campa Cola were cut.

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Wake-up call: Mattress market heats up

admin — Thu, 24 Mar 2022 09:21:00 +0000

Direct-to-consumer (D2C) brands are fluffing up the Indian mattress category with promises of lower prices, mattress-in-a-box convenience, 10-year warranty and 100-day trials.

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Hyperlocals, Aggregators: Developing the Ecosystem

Devangshu Dutta — Thu, 21 Jan 2016 17:46:10 +0000

For all the attention paid to the entry and expansion of multinational retailers and nationwide ecommerce growth, retail remains predominantly a local activity. Aggregator models and hyperlocal delivery, in theory, have some significant advantages over existing business models. However, both business models are also typically constrained for margins.

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The Season of Opportunism

Devangshu Dutta — Wed, 29 Oct 2014 11:16:45 +0000

Rather than centering around festivals, demand is now being created through the year, but so are discounts. And the results aren't pretty.

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Brand Building – Context, Consistency and Constancy (Time) – LEGO® Turns 50

Devangshu Dutta — Tue, 29 Jan 2008 03:19:28 +0000

From a simple tower to human-sized figures of cartoon characters – we’ve seen a whole range of creative expression using a simple plastic brick. (Well, to be accurate, a wide variety of plastic bricks – but all developed around the same principle.) An icon in a child’s world, the LEGO ® brick has just turned […]

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