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		<title>From fame to fortune — how celebrity-owned brands are scaling up</title>
		<link>https://www.thirdeyesight.in/from-fame-to-fortune-how-celebrity-owned-brands-are-scaling-up/</link>
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		<pubDate>Mon, 28 Jul 2025 14:22:00 +0000</pubDate>
				<category><![CDATA[Apparel]]></category>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6792</guid>

					<description><![CDATA[<p>By Meenakshi Verma Ambwani, Hindu BusinesslineNew Delhi, July 28, 2025 Nykaa said that Kay Beauty, co-founded with actor Katrina Kaif, has crossed the ₹240 crore mark in terms of Gross Merchandise Value. Stars from the tinsel town are donning the entrepreneurial hat to venture into the beauty and fashion business space. Some have even succeeded [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/from-fame-to-fortune-how-celebrity-owned-brands-are-scaling-up/">From fame to fortune — how celebrity-owned brands are scaling up</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
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		<title>Why Kay Beauty outshone 82°E: It’s beyond skin-deep, say experts</title>
		<link>https://www.thirdeyesight.in/why-kay-beauty-outshone-82e-its-beyond-skin-deep-say-experts/</link>
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		<pubDate>Wed, 07 May 2025 15:33:31 +0000</pubDate>
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		<guid isPermaLink="false">https://www.thirdeyesight.in/?p=6672</guid>

					<description><![CDATA[<p>Shalinee Mishra, Exchange4Media May 7, 2025 Bollywood’s biggest stars, Katrina Kaif and Deepika Padukone, have reputed beauty businesses to their names — Kay Beauty and 82°East, respectively. Kay Beauty, launched in late 2019 in partnership with Nykaa, has crossed the ₹200 crore revenue mark in 2024. In contrast, 82°E, launched by Deepika in November 2022, [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/why-kay-beauty-outshone-82e-its-beyond-skin-deep-say-experts/">Why Kay Beauty outshone 82°E: It’s beyond skin-deep, say experts</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
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