garments Archives - Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel

Expecting Zarafication?

Devangshu Dutta — Sat, 12 Jun 2010 18:21:27 +0000

On a high-footfall day, at full price, Zara's Delhi store looks as if the merchandise is being given away for free.What does the Zara launch mean for the Indian fashion and retail sector? Is this the beginning of a new era? Should we expect Zarafication of the market, where the customer is driven by fashion, and the supply chain will turn and churn products faster than ever before? Should other international brands and Indian fashion brands be worried? [More...]

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Exuberance and Despair

Devangshu Dutta — Fri, 13 Feb 2009 14:04:27 +0000

How can retail businesses be showing a decline in their top-lines? And is there a way out?

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Creating & Managing Lifestyle and Fashion Brands – Third Eyesight Knowledge Series© Workshop – 23 August 2008, New Delhi, India

admin — Sat, 09 Aug 2008 18:47:38 +0000

Third Eyesight's next workshop in the Knowledge Series© is focussed on Creating & Managing Lifestyle and Fashion Brands.
This workshop will be useful to you, if you are: a brand owner wanting to look at growing your scale, a manufacturer wanting to add value to your products and to gain additional margins, a brand manager looking to expand the footprint of your brand over more products, an entrepreneur wanting to launch a new brand, an investor who wants to understand how brands create value, an exporter or buying office professional wanting to understand your customers and markets better, a brand owner and believe that your business is undervalued, a designer wanting to scale the business beyond yourself, a service provider working with the lifestyle and fashion sector, a marketing or sales professional looking to add value to your skill-base, or a teacher or researcher looking at understanding the process of brand development.

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Textile Facts & Fabric Sourcing – Third Eyesight Knowledge Series© Workshop – 4-5 July 2008, New Delhi, India

admin — Tue, 10 Jun 2008 13:39:17 +0000

The Third Eyesight Knowledge Series© comprises of workshops designed and developed to help functional heads, line managers and executives refresh and upgrade functional and product expertise. The Soft Goods Series is specially focused at the Clothing, Textile and the Fashion Industry. Within this, the Textile Facts & Fabric Sourcing module is aimed at developing a working knowledge of […]

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History repeats – India’s role in global fashion

Sharmila Katre — Wed, 30 Apr 2008 14:41:04 +0000

In product design terms, India has moved on from producing and selling ‘fashion basics’ to ‘basic’ merchandise to ‘fashion basics’ once again. History says that this is where India's inherent talents and strengths as a source market lie. Rather than reinventing the wheel, it should should cash in on its strengths to practice and master fast fashion.

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PrimeSource Forum – Hong Kong – April 2008

admin — Fri, 14 Mar 2008 15:44:41 +0000

Prime Source Forum (Hong Kong) has become the ‘must attend’ annual event for the apparel industry, offering senior executives from all over the world the chance to meet and discuss current challenges and opportunities with their peers, providing also a meeting place where competitors speak freely to each other in the knowledge that many major […]

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The Profession of Social Entrepreneurship

Sharmila Katre — Wed, 05 Mar 2008 06:45:12 +0000

The future of permanent and lasting social change lies in the ability of social enterprises becoming independent and self sustaining, moving away from philanthropy and becoming financially independent.

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Breaking Ceilings – No Sin in Growing Big

Devangshu Dutta — Fri, 08 Feb 2008 06:55:58 +0000

In several conversations recently, there has been reference to how much contribution comes from small-medium enterprises, the need to protect the small-scale industry (SSI) to provide diversity etc. After all the conversations, one thought keeps coming to mind. While small businesses need to be enabled, and an ecosystem and environment created for them to thrive, […]

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A Critical Question – What is a Brand?

Devangshu Dutta — Sat, 19 Jan 2008 04:45:38 +0000

Even in these enlightened marketing times, many people believe that the brand is the name. They believe that once you advertise a name widely and loudly enough, a brand can be created. Nothing could be further from the truth. High-decibel advertising only informs customers of the name, it cannot create a brand. If we put […]

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Fast Fashion

Devangshu Dutta — Wed, 05 Apr 2006 04:06:40 +0000

Fashion is, by definition, perishable. Like, bread, eggs and milk. Or is it? When bread turns stale, eggs turn rotten or milk turns rancid, you do have to throw it away. Fashion is different, because its perishability is artificial, driven by popular perception that something is “out-of-date” or that something else is “the look of […]

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