e-commerce Archives - Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel

BRND.ME plans India IPO as quick-commerce private labels close in

admin — Mon, 02 Feb 2026 16:53:00 +0000

Sakshi Sadashiv, MINT Bengaluru, 02 Feb 2026 BRND.ME, a roll-up commerce company, expects to complete its reverse flip (change of headquarters) from Singapore to India by March, clearing a key regulatory hurdle as it prepares to tap Indian public markets with an IPO. Despite the rise of private labels from quick-commerce giants such as Swiggy […]

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ITC Foods to ride q-comm wave with fresh pack foray

admin — Mon, 15 Sep 2025 07:09:31 +0000

Shabori Das & Sagar Malviya, Economic Times 15 September 2025 ITC Foods is making a strategic entry into fresh packaged foods including short shelf-life cookies, cakes, and chapatis, among others, part of its broader aim to ride the surge in quick commerce demand, said Hemant Malik, chief executive of the food division of ITC. The […]

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Why Good Glamm Failed: Lessons in overexpansion and the House-of-Brands trap

admin — Wed, 06 Aug 2025 14:06:00 +0000

Naini Thaker, Forbes India Aug 06, 2025 It’s a known fact that of the thousands of startups founded each year, only a small fraction survive—and even fewer scale to become unicorns. Rarer still are those unicorns which, after reaching dizzying heights, come crashing down. The Good Glamm Group is one such cautionary tale. Once celebrated […]

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The Season of Opportunism

Devangshu Dutta — Wed, 29 Oct 2014 11:16:45 +0000

Rather than centering around festivals, demand is now being created through the year, but so are discounts. And the results aren't pretty.

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India – A Growth Trajectory for Global Fashion Brands

Tarang Gautam Saxena — Fri, 14 Feb 2014 05:48:03 +0000

2013 has been a mixed year for retail in the Indian market with slow growth. What is the formula for international brands to win a place in the Indian market?

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Multichannel for Multifold Growth – Panel Discussion at the Delhi Retail Summit 2013

admin — Fri, 17 May 2013 05:54:28 +0000

The Delhi Retail Summit, organised by the Retailers Association of India, this year focussed on multi-fold growth for retailers utilising multiple channels to the consumer.

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Amazon enters India

Devangshu Dutta — Fri, 03 Feb 2012 04:37:47 +0000

Given the critical mass building in the Indian e-commerce market, it is logical for Amazon to look at a more direct customer-facing presence here.

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The e-tailing sunrise, finally?

Devangshu Dutta — Sun, 09 Oct 2011 11:03:17 +0000

Indian e-commerce companies have raised more than US$ 200 million in the last couple of years. Online, the Indian consumer seems spoilt for choice. Is the sun finally rising on e-tailing in India? Or is it yet another false dawn? Devangshu Dutta lays out the two sides of this story.

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Facebook: Log In or Out?

Devangshu Dutta — Fri, 16 Jul 2010 03:46:33 +0000

In marketing as in life, it is all about timing. Retailwire recently asked whether retailers and brands should be concerned that they are moving to Facebook at a time when large numbers of teenagers are abandoning it? I believe it's horses for courses. [More...]

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Customer segmentation – Learning from the Vedas

Devangshu Dutta — Wed, 22 Apr 2009 19:12:37 +0000

Michael Fassnacht raises pertinent questions about the traditional marketing hypothesis that the better we segment consumers, the better we know what is relevant and the better we can market to them. In fact, for the last few years "mass customization" and "a consumer segment of one" have been fashionable phrases thrown about in marketing circles.

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