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		<title>Project Falcon and Tata&#8217;s Consumer Coup: The Making of an FMCG Challenger to HUL, ITC</title>
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		<pubDate>Fri, 01 May 2026 10:33:00 +0000</pubDate>
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					<description><![CDATA[<p>Yuthika Bhargava &#38; Vikash Tripathi, Outlook Business Mumbai, 1 May 2026 For generations of Indians, the word Tata hasn’t just been a brand, it has been a permanent resident in our homes. Think back to the kitchens of your childhood. It was the familiar packet of Tata salt, the Desh ka Namak, that seasoned every [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://www.thirdeyesight.in/project-falcon-and-tatas-consumer-coup-the-making-of-an-fmcg-challenger-to-hul-itc/">Project Falcon and Tata&#8217;s Consumer Coup: The Making of an FMCG Challenger to HUL, ITC</a> appeared first on <a rel="nofollow" href="https://www.thirdeyesight.in">Third Eyesight: leading management consultant - retail, consumer, fashion, food, textiles, home, strategy, India, business growth, marketing, ecommerce, omnichannel</a>.</p>
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